Our professional services team provides a variety of services around implementation, data migration, training, creating of extensions to the standard product, and assistance to end-users.


Our implementation approach allows our customers to begin using our solution quickly and successfully. Learn More

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Custom Extensions
Our solution's architecture facilitates the process of adding custom features around the standard product. Learn More

Enterprise BI Architecture
We help our customer define and plan the deployment of their BI platform aligned with its Information Technology strategy.       Learn More

Data Integration
We help our customers capture the proper data and integrate the corresponding feeder systems to our solution. Learn More

Customer Support
We provide personalized support in our solution in alignment with our technology partner's support services. Learn More

Program & Project Management
We assist our customers manage the process of deploying the new BI platform on time, on budget and scope. Learn More

Our training experts combined with our out-of-the-box solution will help your company develop a mature BI culture. Learn More

Product Updates
We assist our customers in keeping up-to-date with all software and technology updates around our solution. Learn More

System Integration
We help our customers in the development/deployment of those specific systems integration points needed to support their BI Strategy. Learn More

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We help our customers successfully implement and deploy our standard business intelligence solution in record time. Our "Quick-Hit Implementation" process consists of 9 basic steps that helps our customers jump-start their Hospitality BI culture and go-live with our solution in weeks. A by-product of this approach is that all components will be in place from day one to allow users to begin exploiting the benefits of our solution, and its underlying enterprise analytics platform.

1. Agree on scope and timeline
Understand customer’s specific decision making process and data analysis requirement, identifying the main limitations they currently experience.

2. Setup cloud environment
Configure the application to be aligned with the selected technology platform based on customer's sizing needs, and establish the communication channels to data sources.

3. Review & Confirm Data Sources
Assess the type and source of data available within the organization and establish the migration path to clean up and prepare it for business intelligence use.

4. Update Data Warehouse
Gather all required data and populate the application’s data warehouse tables creating a centralized data repository of properties and all their related attributes.

5. Configure Mappings
Map the specific transaction codes used in source data files to the corresponding property, departments, accounts and KPIs defined in the data warehouse.

6. Complete data conversion
Prepare and process historic data, populating all the tables needed to display the information on the grids and graphs available in the standard application’s dashboards.

7.Train the trainers
Apply the train the trainer cascading technique, prepare users to navigate through the application dashboards extracting the maximum value and in the most efficient way.


8.User Acceptance Test
Run thorough tests of the application, verifying that all data populated is correct and ready for live usage, and the application properly runs on the selected platform.


Complete all final deployment tasks, and open the solution for general availability, monitoring that everything is progressing as planned.

Related Implementation Services

As the specific scope of the implementation of our solution differs from customer to customer (due to such things as size and operational complexities), we employ the latest best practices to assist our customers integrate our solution with their other transactional and reporting systems and processes. This approach allows the delivery of a solution that complies with the proper controls, governance and transparency from inception to completion. 

Integration Architecture
When needed, we assist in the creation of the master blueprint of the final solution. This process includes charting out the inter-alignment of business planning, operations, automation, technological infrastructure, data and systems integration. This serves as the road-map for the implementation, and is the foundation of their enterprise BI platform. Learn More

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Agile Program Management
Regardless of the scope of implementation of our solution, our team applies an agile program management approach that offers a simple framework promoting communication and reflection on past work among team members. The end result is a project that meets customer needs, delivered with minimal costs, waste, and time. Learn More

Remote and On-Site Services
To keep project costs to their minimum, we perform many implementation tasks remotely, such as software installation, configuration, and upgrades, data conversion and Integration, data warehouse administration advice, system administration training, and project management.  We also provide on-site services as needed. 

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Data Integration


One of the key success factors of any Business Intelligence solution is the quality and integrity of the data being displayed in its dashboards and reports. To achieve this objective, the BI solution needs to rely on a platform that properly integrates data from disparate sources across the organization. Our Data Integration services includes the analysis of the source data, training your team in the use of sophisticated data preparation and analysis tools, configuration of the corresponding standard ETL processes included in our DIMS and DWIM products, and, if needed, design, develop and deploy additional data integration processes. 

Standard data import templates
Predefined MS Excel or XML based templates allows easy capture of financial data, including actual, forecast and budget values.

Configurable custom integration
Additional sources of data can easily be added to DWIM's data warehouse without the need to create custom code.

Flexible Mapping Templates
Map the codes used in your data sources to the specific property, department, account and/or KPI in the data warehouse.

Data discovery tools
Leverage MicroStrategy's Data Wrangling tools to facilitate the data preparation and cleanup process.

Out-of-the-box STR data integration
All weekly and monthly STR related Information is captured from direct feeds provide by Smith Travel to your FTP sites.

Multiple Data Sources
Integrate additional data sources, such as big data, cloud, ODBC, social, and local sources, directly into your analytics platform.



Our Training Services helps ensure your project team and users are prepared for your HOBI solution and its associated components prior to system go-live. Being prepared gives users the confidence and knowledge they need in order to use the system to its fullest while you reap the benefits of a sound return on your investment. Our training services don't stop upon go-live. We offer a full suite of webinars for the life of your system to address specific module features, new released features, and training for new users.

HOBI Dashboard Training
Allows business users to access, use, and navigate through all HOBI dashboards, with their specific device platform characteristics such as iPad, Desktop or iPhone.

DWIM Training
Empowers key business users and system administrators in the effective use of DWIM's Data Warehouse maintenance features & DWIM's ETL Process execution.

Self-Service Analytics Training
Encourages users to access HOBI's Intelligent Cubes to create their own insights of the data based on the powerful data discovery features of MicroStrategy Analytics tool. 

System Admin Training
Provides IT and system administrators practical training on MicroStrategy's utilities to monitor & maintain HOBI's metadata and cubes, including security.

MicroStrategy Analytics Training
Provides detail training on all features of MicroStrategy's Analytics tool, including the new data preparation (aka wrangling) features,  and enhanced visualizations.

Training for Custom Extension
Allows IT and internal developers effective use of HOBI's components to facilitate the development of custom extensions around the standard product.


Custom Extensions


HOBI version 3.1 introduced the possibility of adding new dashboards with customers specific visualizations, and additional navigation, without impacting the standard product's functionality. This powerful feature allows our customers to extend the reach of the BI platform by leveraging the power of the MicroStrategy enterprise platform, while continuing to benefit from the standard product's current and future features. In addition to our training services on how to develop these custom extensions, our Professional Services team can assist you in the creation of these customer specific features.

Additional modules
Create additional customer specific modules accessed directly from our standard product's Home Page.

Additional traditional reports
Create reports based on existing or new information to be distributed via PDF format or integrated to Microsoft Office tools. 

Additional visualizations
Create additional visualizations associated to the existing dashboards of the standard product. 

Integrate Self-Service Analytics
Include visualizations and intelligent cubes created by business users using the MicroStrategy's Analytics tool.

Additional metadata components
Add new metrics, attributes, datasets, and intelligent cubes to extend the standard functionality.

Additional DW and ETL processes
Expand DWIM's Data Warehouse and ETL processes with additional sources of data and integrate with MicroStrategy's metadata.

Customer Support


Our customers depend not only on our software, but also on our team's experience in supporting those solutions. Our Customer Support team provides very personalized support and works very close with its technology partners to assist our customers in all technical and functional aspects around our solution. 

Standard Multi-Channel Support
Customers have 12/5 access to technical support team during standard business hours via telephone, e-mail, and online chat.


Liaison with MicroStrategy Support
We facilitate the communication between our customer's IT team and MicroStrategy's Technical Support organization.


Customized Support
We can customize the levels and type of support to consider our customer's specific requirements.  


Product Updates


We help our customers successfully implement and deploy all software updates and upgrades to our standard solution. All customers subscribed to our Maintenance and Support Plan receive software updates, hot fixes and upgrades to new releases of our products, providing them a basic insurance policy that helps protect their investment in our solution.

Regular software updates
Scheduled to be released every 3 months, these updates include fixes to reported issues and minor product enhancements.

Access to hot fixes
Whenever an issue around our product requires immediate resolution, we deliver hot fixes and assist in their deployment.

Upgrades to new releases
Scheduled to be release every 9 to 12 months, new releases include new modules or adoptions on newer technologies. 

Enterprise BI Architecture

We help our customers achieve greater coherency between the various business concerns of deploying an enterprise Business Intelligence platform including the linking between strategy formulation and execution, and alignment of the BI integrated platform with the company's Information Technology strategy.

Through the use of best practices and tools, and working together with the key stakeholders in each area of the company, our professionals guide the complete process of enterprise oriented analysis, planning, designing and implementation of the enterprise BI architecture that better meets the desired organizational objectives.

The scope of the work performed comprises the entire complex, socio-technical system of the company, which includes people, information, processes and technologies.

The integrated BI models that our team creates, drive quality and encapsulate organizational knowledge, providing a consistent, centralized repository of business requirements, business processes, and technical specifications.

As a result, knowledge is accessible, actionable, and traceable. The models also enable risks to be surfaced early in the process, and encourages collaboration, consistency, and quality, providing a structure that enables business and technology to speak a common language.

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Program & Project Management 

Our company provides its customers more than 30 years of experience in Program and Project Management, delivering projects on time, on budget and meeting the agreed scope, generating and sharing up-to-the-minute thinking, skills and best practice. These skills are critical for a successful delivery of any Business Intelligence solution.

While our Project Managers focus on the dynamic allocation, utilization, and direction of resources (both human and technical) for each specific project, our Program Managers focus on setting and reviewing objectives, coordinating activities across projects, and overseeing the integration and reuse of interim work products and results.

Important elements of our Program Management methodology include:

  • A focus on maximizing value generation and sustenance

  • A standardized project methodology and Work Breakdown Structure (WBS)

  • An emphasis on planning and establishing baselines (scope, cost, and schedule)

  • Upfront planning through the development of project execution plan and continuous monitoring and feedback on actual project performance compared to plan

  • Program oversight and disciplined execution with a strong emphasis on quality assurance and risk mitigation

Regardless of the scale or complexity of a project, we employ and refine our systems and processes to provide control, governance and transparency from inception to completion. At the point of every decision we make on behalf of our clients, we challenge the status quo and work diligently to find the smartest, most efficient and most cost effective solution.  

System Integration

Supporting the target BI platform may require systems integration challenges, both within our customer's organization's walls, as well as with some of its external partners and IT vendors. Our systems integration specialists can assist with the complexity inherent with technology change, from requirements planning to architecture, testing to deployment, and beyond.

We bring an in-depth understanding of a hotel company's business needs and systems integration requirements, and work together with our customers to identify those key systems integration points that are required to better support the company's target BI platform. Our functional and technical architects work side by side with our customer and its existing technology vendors, and assist in the process of defining the target systems integration architecture and design to support the long term BI strategy. Our development team can then assist in the development of the corresponding system integration points, from the initial prototyping, to code development, modularization, unit testing, performance testing, configuration and defect management, and production deployment.

Our capabilities include:

  • Application design and architecture services

  • Application modernization

  • Custom application development.NET